Oregon reaches $3.34 million agreement with Pfizer - KPTV - FOX 12

Oregon reaches $3.34 million agreement with Pfizer

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The Oregon Department of Justice has reached a landmark $3.34 million dollar agreement with Pfizer.

It marks the largest-ever consumer drug settlement reached independently by the agency.

The suit was over allegedly deceptive marketing claims related to Pfizer's prescription drug Zyvox.

Tuesday's settlement follows a two-year investigation by the Oregon Department of Justice into evidence that suggested Pfizer was using unreliable and unsubstantiated claims to promote Zyvox, a relatively new and expensive antibiotic used for treating certain types of pneumonia and bacterial skin infections.

According to the Oregon Department of Justice, Pfizer allegedly relied upon flawed clinical studies to substantiate assertions that Zyvox was a superior to vancomycin, a comparatively inexpensive generic drug that holds the largest market share and has been available for more than 40 years.

"Oregon will act when drug companies put public health at risk just to boost their profits," Attorney General John Kroger said.

Pfizer's sales representatives detailed and distributed thousands of copies of these faulty studies throughout Oregon to promote the sale of Zyvox.

Under the settlement filed Tuesday in Marion County Circuit Court, Pfizer must pay $3.34 million to Oregon.

The agreement also provides for injunctive relief that will prevent similar future misconduct with respect to other Pfizer drugs. 

In addition to the Zyvox settlement, Oregon also reached a settlement with Pfizer relating to its Internet marketing practices. 

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