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SOURCE Gordon Games Ltd
LONDON and DUBLIN, May 26, 2014 /PRNewswire/ --
Gordon Games, the company that improves the management of sales people using online game techniques, let a horse ("Geegee") lose at the Salesforce1 event in London's Excel.
Security was able to corner the horse before he interrupted the keynote by George Hu. "Gordon was overly excited by his big win. We recently did the biggest gamification deployment to a business-to-business sales team in the UK" said Fiachra, Player 1 (CEO) at Gordon Games. The company just deployed its customer and pipeline engagement solution to over 400 users in O2 Telefonica.
Fiachra started Gordon Games to improve the management of sales people and pipeline after seeing the opportunity at salesforce.com. He worked at salesforce.com from 2002 working with sales managers and managing sales people.
He believes game based approaches will transform working environments as Millennials and Generation X make their mark. "O2 Telefonica recognizes the need for brilliant digital experiences and really worked with us to identify the clearest return on investment for the minimum disruption."
Markus Llyod, head of the sales analytics team, says Gordon Games "has taken the guesswork out of forecasting through a combination of gamification, an in-depth understanding of the psychology of selling and some clever programming"
Gordon Games worked closely with Cloudsense, a major salesforce.com partner, to put the solution in. Timothy Davies, Director of User Experience for Cloudsense, played along with Gordon at the Salesforce1 event in the Excel event (below). Cloudsense is used to more traditional enterprise applications but respected the quality of software delivered by Gordon Games after extensive testing before going live.
Gordon Games Ltd improves the management of sales people using online game techniques. It provides games that work with salesforce.com. It is an award winning company with recognition as a Top 20 startup in 2013 by Startups.co.uk and Silicon Valley Global Forum. The company's engagement application increases the engagement sales reps have with customers and their pipeline. The opportunity betting game improves sales forecasting by rewarding sales reps for early forecasting of opportunities.
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