McMinnville launches app for Wine Walk tourism program - KPTV - FOX 12

McMinnville launches app for Wine Walk tourism program

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MCMINNVILLE, OR (KPTV) -

Visitors exploring McMinnville’s wine country can now say there's an app for that!

The new mobile app has launched a few months after the city launched its Wine Walk tourism program.

The program was a new way to explore McMinnville’s 20 walkable craft beverage producers, and now the app makes it even easier to navigate the tasty selections along the way.

The new app offers times, locations and tasting notes from each craft beverage location along the walk.

It also gives a little history behind each crafting company so you can walk away with more knowledge of what you're tasting.

McMinnville city officials note that the app is a mirror image of the original handheld map that folks have used to get from place to place.

Casee Clark, the district sales manager from R. Stuart and Company wine bar, said the app is not only convenient but a good way to get more visitors to participate in the wine walk and see all McMinnville has to offer.

"We like to see people between the age bracket of 21 and 30 come and drink wine and see that it's an approachable thing,” she said. “And I think they're going to be more inclined to do that if it's on their smartphones."

Visitors will also be able to keep track of their passport stamps through the app that can be redeemed at the end of the walk.

The app is available in the Google Play store as well as the iTunes app store.

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