Damian Lillard Respect program

Damian Lillard, KPTV file image

PORTLAND, OR (KPTV) - Damian Lillard’s work in the community has earned him the NBA’s J. Walter Kennedy Citizenship Award.

The award is given annually to a player, coach or trainer who shows outstanding service and dedication to the community.

The finalists were chosen by a committee of 25 Professional Basketball Writers Association members from a list of 27 nominees submitted by NBA teams. Lillard was one of five finalists, before being named the winner of the award Wednesday.

The winner was determined by a vote of the entire PBWA, which is composed of more than 200 writers and editors who cover the NBA regularly for newspapers, magazines and online news outlets.

A seven-year NBA veteran, Lillard is being honored for supporting and inspiring high school students in Portland through his RESPECT program, which encourages youth to “Show Up, Work Hard and Be Kind.”

Lillard, who has spent his entire career with the Trail Blazers since being selected with the sixth overall pick in the 2012 NBA Draft, started the anti-bullying platform in 2013 after meeting with Portland school administrators to identify schools that most needed a more positive culture among students.


Lillard has partnered with three Portland high schools – Madison, Parkrose and Roosevelt – to reinforce the value of education and celebrate student achievement. He has participated in school assemblies and class discussions and has empowered teachers and counselors to reward respectful, diligent students with tickets to Trail Blazers games, RESPECT merchandise and special events with Lillard such as a private tour of the team’s practice facility.

The schools have reported significant progress resulting from Lillard’s commitment, including improvements in student behavior, engagement, attendance and tardiness.

In addition to his efforts to drive generational change with Portland students, Lillard has served as a Global Ambassador for the Special Olympics since 2013. In February, he was an honorary coach at the eighth annual NBA Cares Special Olympics Unified Game at NBA All-Star 2019 in Charlotte.

Lillard will receive his J. Walter Kennedy Citizenship Award trophy during a ceremony prior to a 2019-20 regular-season game in Portland.

Previous Blazers to win the award are Terry Porter (1993), Chris Dudley (1996) and Brian Grant (1999).

Copyright 2019 KPTV-KPDX Broadcasting Corporation. All rights reserved.

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